Power Up Your Brand/Business with LinkedIn (Part 2 of 2)

Description

Part 2 of 2 (It is not necessary that you attend Part 1 to register for Part 2)

Today’s top performing leaders are social leaders! Learn how to use the world's largest professional networking site to discover your next client.  This session is the second part of a two-part series. It’s designed for business owners, entrepreneurs, professional service consultants or anyone in a sales or business development role.

During this session, we will recap how to optimize your profile to build brand awareness by showcasing your talents and skills. Next, you’ll learn how to use University Pages to find contacts that will help you achieve your business goals. You will also learn how to build a quality network on LinkedIn, even with people you don’t know! And finally, you will learn how to easily track industry news and extract customer insights for sharing value added content with your audience.

At the end of this session, you will know how to expand your personal network and provide invaluable content to your audience. This will be an interactive hands-on workshop which includes demonstration of key tips and tricks on LinkedIn.  Please bring your laptop (Not a tablet or iPad).

3 Key Takeaways

1. Network Expansion: Effortlessly, build a quality network

2. Content Creator: Stay top of mind by sharing content that adds value to your audience

3. Prospecting: Use University Pages to find contacts and prospects that will help you achieve your business goals